Last Updated on 3 years by Go Review Rite
You may have heard the word ” Growth Hacking” before or ” Growth Hacker” and wondering what growth hacking or growth hacker means.
In this informative article, you will know what growth hacking and what growth hacker ker does.
Make sure you read to the end, so that you get to grab the complete information.
Table Of Contents
What Is Growth Hacking?
Growth hacking is a word that describes marketing strategies that focus on business growth, these special and effective strategies are usually used for early-stage or startups businesses that need massive growth within a short period on small budgets.
The major aim and goal of growth hacking strategies are to get many viewers, buyers, subscribers, users, or customers on a little budget.
The word “growth hacking” was first used in 2010 by Sean Ellis, the founder and CEO of GrowthHackers.
Who Is A Growth Hacker And What A Growth Hacker Does?
Growth Hacker is anyone that develops an effective strategy that focuses on quick growth of a startup or existing business with little budget, they help business owners, especially startups grow their business within a short time without spending a lot in the process.
A growth hacker is a person who creates content to market any product and attract millions or thousands of buyers, viewers, subscribers and customers within a short period.
Their major focus is to develop the best and fastest strategy to bring product or service to the customers without spending huge amounts of money on advertisement.
Growth Hacking Strategies
Growth Hackers have several strategies depending on the product they want to sell and product niche, but most growth hackers use these strategies.
- Content Marketing
- Product Marketing
- Advertising
Content Marketing
A growth hacker uses attractive and problem-solving content to market any product or service to a targeted group of people who can’t do without the product or service, they also try as much as they can to make the advertisement and other content marketing strategies cheaper than what an average digital marketer will spend.
Growth Hacker content will attract millions of people by creating eye-catching content that comes with a load of information about their product or service.
Growth Hacker Content Marketing Strategy Include:
- Blog Post And Creating Valuable and
- Shareable Content
- Guest Post On Authoritative Website Or Journal
- Engaging Social Media Content
- Writing And Giving Free eBooks
- Podcasting
- Frequent Running Webinars
- Regular Giveaways
- Posting Product Review On E-commerce Website
- Regular Posting On Popular Forums And Social Media Groups
- Influencer marketing
- Email Marketing
- Creating SEO Friendly Content
- Getting Listing Product Or Service in Relevant Marketplaces.
Product Marketing
Product marketing is also one of the strategies that a growth hacker uses, they have numerous products or service marketing strategies that make it easier to get in touch with the customers and spend little on advertisement.
Growth hackers use these marketing techniques to sell their product or service to their new and existing customers.
- Sign Up Or Welcome Bonus
- Referral Strategy With Benefits
- Give Away or Discount Especially For New Customers
- Affiliate Marketing and more.
Advertising
Advertising is the last strategy of a growth hacker, they make use of different platforms both online and offline to advertise their product or service.
Most growth hackers uses;
- Facebook Ads
- Radio
- Newspaper
- Television
- PPC and other advertising methods.
Who Need The Service Of A Growth Hacker
All business owners that need significant growth in customers, viewers, users or subscribers, a growth hacker can work on quick growth of both new and exciting business, small or big business.
If you want to grow your business within a short period, then you need to hire a growth hacker.
Who Can Become A Growth Hacker
Anyone can be a growth hacker, although not all digital or affiliate marketers are growth hackers, as an affiliate, social media or digital marketer, you need to learn more marketing skills and strategies before you can become a growth hacker.
How to Start Growth Hacking For Your Business Or Company
Before you hire a growth hacker or growth hack your business or company by yourself, make sure you have created a problem solving product or service, then test it, so that you will be able to know the numbers of people that need it and are ready to buy it.
If you are struggling to kickstart your business online learn how to start a profitable business online.
After this simple process you will be able to have the data of those who need your product or service and how to market it to them without spending much on advertisement.
In Conclusion
Growth hacking is the process of marketing a new product or service to a large audience to increase customers within a short period of time without spending much on advert, while a growth hacker is someone that specializes in growth hacking.
You need the service of a growth hacker if you want to grow your small, new, or existing and big business.
I’m an experienced media executive, complex problem solver in practice, a strategic thinker who can lead teams to deliver on corporate goals and revenue targets
I’m passionate about Blogging | Social Media Influencer | Digital Marketing | SEO and Content Optimization | Email Marketing, Lead Generation | Audience Development and Engagement | Food, Health, Technology, and Lifestyle Editorial… helping other creatives fulfill their goals.
Helping people tap into their potential is my passion & helping organizations find that talent is my job.
Feel free to contact me directly
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